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Table of Contents

Updated over 3 months ago

Table of Contents

Week 0: The 4-Hour Workday

Weekly Overview: Course Introduction

  • Day 1: 4-Hour Workday QuickRead Book

    • Part 1: Personal Development Course

    • Part 2: Professional Development Course

    • Part 3: Marketing Development Course

  • Day 2: Personal Development Timeblock

    • Part 1: WHOLE Person Theory

    • Part 2: Body & Mind

    • Part 3: Heart & Spirit

  • Day 3: Professional Development Timeblock

    • Part 1: The Purpose of Business

    • Part 2: Primary Sales Activities

    • Part 3: Secondary Sales Activities

  • Day 4: Marketing & Operations Development Timeblock

    • Part 1: Marketing Activities

    • Part 2: Operations Activities

    • Part 3: Afternoon Activities

  • Day 5: Weekly Evaluation & Planning

    • Part 1: Daily Accountability & Benchmarks

    • Part 2: Weekly Accountability & Benchmarks

    • Part 3: Monthly/Quarterly Evaluation

  • Day 6: The One Thing

    • Weekly One Thing

    • Video Exercise

  • Day 7: Sunday Planning

    • OFF (outside of planning/CRM)


Week 1: Habit #1 – Opportunity Statement(s)

Weekly Overview: Course Introduction

  • Day 8: Habit 1 QuickRead Book

    • Part 1: Sell with Conviction

    • Part 2: Unique Belief Proposition

    • Part 3: Unique Value Proposition

  • Day 9: Unique Belief Proposition

    • Part 1: What Do You Believe?

    • Part 2: Why Do You Believe It?

    • Part 3: How You Help?

  • Day 10: How You Do It Differently?

    • Part 1: Your Free Prize

    • Part 2: Company Free Prize

    • Part 3: Money Changes Hands When…

  • Day 11: Who You’ve Done It For?

    • Part 1: Social Proof

    • Part 2: The Humble Brag

    • Part 3: Know Your Audience

  • Day 12: Ask for the Business

    • Part 1: The Ask

    • Part 2: Transition Phrases

    • Part 3: Not an Elevator Pitch

  • Day 13: Weekly Recap

    • Weekly One Thing

    • Video Exercises

  • Day 14: Sunday Planning

    • OFF (outside of planning/CRM)


Week 2: Habit #1

Days 15-21: Industry Expert Content


Week 3: Habit #2 – Proactive Prospecting System

Weekly Overview: Course Introduction

  • Day 21: Habit 2 QuickRead Book

    • Part 1: Targets

    • Part 2: Leads

    • Part 3: Appointments

  • Day 22: Pipeline Assessment

    • Part 1: New Leads vs. New People

    • Part 2: New Leads

    • Part 3: New People

  • Day 23: The Ideal Client

    • Part 1: Opportunity Filter & Cost

    • Part 2: Target Markets

    • Part 3: Market Segments

  • Day 24: Inside Sales Prospecting

    • Part 1: Help List Scripts

    • Part 2: Referral Business Scripts

    • Part 3: Follow-Up Sequences

  • Day 25: Conduct the Appointment

    • Part 1: First Meeting Prep

    • Part 2: First Meeting Objectives

    • Part 3: Lead Gen & Conversion Tracking

  • Day 26: Weekly Recap

    • Weekly One Thing

    • Video Exercises

  • Day 27: Sunday Planning

    • OFF (outside of planning/CRM)


Week 4: Habit #2

Days 29-35: Industry Expert Content


Week 5: Habit #3 – Fight Club Follow-Up System

Weekly Overview: Course Introduction

  • Day 36: Habit 3 QuickRead Book

    • Part 1: Confidence in Your Follow-Up

    • Part 2: Consistency in Your Follow-Up

    • Part 3: Closing in Your Follow-Up

  • Day 37: Fight Club Mindset

    • Part 1: Purpose of the Follow-Up

    • Part 2: Fight Club Mindset

    • Part 3: Touch with Value

  • Day 38: Fight Club Follow-Up

    • Part 1: Touches 1-5

    • Part 2: Touches 5-10

    • Part 3: Trigger Methodology

  • Day 39: Challengers Sell More

    • Part 1: The Challenger

    • Part 2: How to Challenge

    • Part 3: Overcome Objections

  • Day 40: The Art of the Deal

    • Part 1: Salespeople vs. Closers

    • Part 2: Negotiation Skills

    • Part 3: The Takeaway Close

  • Day 41: Weekly Recap

    • Weekly One Thing

    • Video Exercises

  • Day 42: Sunday Planning

    • OFF (outside of planning/CRM)


Week 6: Habit #3 – Fight Club Follow-Up System

Days 43-49: Industry Expert Content


Week 7: Habit #4 – New Client Onboarding

Weekly Overview: Course Introduction

  • Day 50: Habit 4 QuickRead Book

    • Part 1: Be Transformational

    • Part 2: New Client Onboarding

    • Part 3: 3 Rewards from Business

  • Day 51: What is Referability?

    • Part 1: Referability & Free Prize

    • Part 2: 4 Types of Customers

    • Part 3: Building a Referral Business

  • Day 52: New Client Onboarding

    • Part 1: What is Onboarding?

    • Part 2: 5 Love Languages of Business

    • Part 3: 90-Day Onboarding

  • Day 53: The 3 Rewards from Business

    • Part 1: Reputation & Reviews

    • Part 2: Referral

    • Part 3: Repeat & Retention

  • Day 54: Advocate Event

    • Part 1: Purpose of the Advocate Event

    • Part 2: Advocate Event Checklist

    • Part 3: Your Advocate Event

  • Day 55: Weekly Recap

    • Weekly One Thing

    • Video Exercises

  • Day 56: Sunday Planning

    • OFF (outside of planning/CRM)


Week 8: Habit #4 – New Client Onboarding

Days 57-63: Industry Expert Content


Week 9: Habit #5 – Status Sells Marketing System

Weekly Overview: Course Introduction

  • Day 64: Habit 5 QuickRead Book

    • Part 1: Brand Awareness

    • Part 2: Build Audience

    • Part 3: Be Attractive

  • Day 65: Your Marketing Plan

    • Part 1: O.S. as a Marketing Plan

    • Part 2: Brand Consistency

    • Part 3: Marketing Message Mastery

  • Day 66: Mini-Celebrity Status

    • Part 1: Get in Proximity to Prosper

    • Part 2: I See Your Name Everywhere

    • Part 3: POI through Social Media

  • Day 67: Style & Substance

    • Part 1: What is Substance?

    • Part 2: Brand Reputation

    • Part 3: POI Ingredients

  • Day 68: Person of Influence

    • Part 1: From Interest to Influence

    • Part 2: Overcome Imposter Syndrome

    • Part 3: Entrepreneur Spotlight

  • Day 69: Weekly Recap

    • Weekly One Thing

    • Video Exercises

  • Day 70: Sunday Planning

    • OFF (outside of planning/CRM)


Week 10: Habit #5 – Status Sells Marketing System

Days 71-77: Industry Expert Content


Week 11: A Course in Confidence

Weekly Overview: Course Introduction

  • Day 78: Confidence QuickRead Book

    • Part 1: Build Confidence

    • Part 2: Maintain Confidence

    • Part 3: Protect Confidence

  • Day 79: Bet on & Invest in You

    • Part 1: Take Ownership

    • Part 2: Skill-Up & Play-Up

    • Part 3: Levels of People

  • Day 80: Build, Maintain, Protect Confidence

    • Part 1: How to Build Confidence

    • Part 2: How to Maintain Confidence

    • Part 3: How to Protect Confidence

  • Day 81: Help! I’m Overwhelmed

    • Part 1: Causes of Overwhelm

    • Part 2: The Sales Rollercoaster

    • Part 3: How to Minimize Stress

  • Day 82: Performance Moments

    • Part 1: Confident People Attack

    • Part 2: Sales Performance Moments

    • Part 3: Peak Performance

  • Day 83: Weekly Recap

    • Weekly One Thing

    • Video Exercises

  • Day 84: Sunday Planning

    • OFF (outside of planning/CRM)


Week 12: Graduation & Next 90 Days

Weekly Overview: Introduction & Webinar

  • Day 85: Habit #1 – Opportunity Statement

    • Part 1: Avoid the Commodity Trap

    • Part 2: Unique Belief Proposition

    • Part 3: Unique Value Proposition

  • Day 86: Habit #2 – Proactive Prospecting

    • Part 1: New Targets

    • Part 2: New Leads

    • Part 3: The Appointment

  • Day 87: Habit #3 – Follow-Up System

    • Part 1: Follow-Up Confidence

    • Part 2: Follow-Up Consistency

    • Part 3: Follow-Up Closing

  • Day 88: Habit #4 – Customer Experience

    • Part 1: Transformation Business

    • Part 2: New Client Onboarding

    • Part 3: The 3 Rewards of Business

  • Day 89: Habit #5 – Marketing Mastery

    • Part 1: Brand Awareness

    • Part 2: Build Audience

    • Part 3: Be Attractive

  • Day 90: Next 90 Days Plan

    • Weekly One Thing

    • Video Exercises

  • Day 91: Sunday Planning

    • OFF (outside of planning/CRM)


Final Thoughts

This bootcamp provides a structured path to mastering sales, follow-ups, marketing, and confidence in a systematic 12-week program. By following this framework, you'll build a repeatable, scalable business strategy that drives long-term success.

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